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Case Studies
Phillip Colwart Photography website | Visit Site »
Challenge - Hammond, La. based photographer Phillip Colwart needed a way to display his wedding and portrait work in a manner that clients could access anytime. He also wanted the website to creatively reflect his business, and he also wanted the ability to update his images regularly.
Solution - We developed Phillip's website in standard html markup, making the site accessible to everyone while remaining friendly to users and search engines. A simple ftp-based file upload system allows Phillip to upload images whenever he wants, keeping the site content fresh. Creatively, the site portrays an elegance which Phillip wanted for his wedding clients. Phillip has received much traffic and business through his website. He has expanded the website with the addition of a blog, allowing him to further drive traffic to the site while keeping the content fresh.
Expressive Wood logo & identity
Challenge - The expressive wood project was just about as fun as it gets: creatives helping creatives get even more creative. Atlanta-based furniture designer Daniel Hebert's custom furniture is a sight to behold, using colorful natural woods that give each piece a modern yet natural feel (visit his website). He wanted a mark that spoke of his craft as well as craftsmanship and the history of woodworkers from which he came. As with all logos, the mark had to translate to black and white and possibly to other, unforeseen solutions, as you will see below.
Solution - Colorful. Classic. Modern. These were all words from the initial brainstorming session. The final mark is a combination of all of these terms, and brings forth a life of it's own. A classical typeface (Trajan) was combined with a modern tree mark, and the colored leaves gave it that final touch. The mark also translates well into a laser-engraved mark that goes on each of his finished pieces. His print collateral and website let the furniture and mark speak for themselves.